Senior Digital Marketing Specialist

  • Full Time
  • Boston
  • Salary Guide: £31,250 - £50,000

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Lewis Communications Limited

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of fact... Role: Marketing Specialist, Category: Recruitment, Size: N/A

Senior Digital Marketing Specialist: Lewis Communications Limited

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors. Talented people delivering award winning campaigns. Expanding client relationships into new markets or services. Making strategic acquisitions. TEAM LEWIS has won many prestigious awards, including Cannes Lions, PRovoke Media, PR Daily, Bulldog, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.

Position: Senior Digital Marketing Specialist
Location: Boston
Hours: Full Time
Salary Guide: £31,250 – £50,000
Last Updated: 19 June 2022
Job Category: Recruitment

Marketing Specialist Role:

A Marketing Specialist, or Marketing Consultant, studies specific markets to help companies have a better understanding of their competitors and create more effective marketing campaigns. Duties include gathering competitor intelligence, analysing price information and guiding the marketing strategies of brands and companies.

Other Duties:

  • Performing local, regional and national market research to determine pricing schedules, market trends, demographic data, customer buying habits and competitor product offers
  • Conducting competitor research and analyses
  • Identifying ideal marketing channels for optimal customer engagement
  • Developing promotional materials and marketing plans for traditional and digital advertising channels
  • Guiding the marketing team with expert insights during marketing campaigns
  • Collaborating with marketing and sales teams to identify more effective branding ideas and develop innovative promotional materials for optimal customer engagement
  • Identifying ways for a company or brand to surpass rivals through competitor research and enhanced product development



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