DIGITAL MARKETING MANAGER

DIGITAL MARKETING MANAGER: Abraham Moon & Sons Limited

An opportunity has arisen for a talented, enthusiastic individual to join a successful and dynamic organisation. This role will suit an individual who has a passion to deliver consistent and exceptional service and who wishes to develop their career. Abraham Moon & Sons Limited offers a rewarding career for the right individual. The successful candidate will have a can do attitude and be able to work as part of a team. Please visit the website for further information about this role.

Position: Digital Marketing Manager
Location: Leeds
Hours: Full Time
Salary Guide: £26,562 – £42,500
Last Updated: 30 August 2024
Job Category: Marketing & PR

Digital Marketing Manager Role:

A Digital Marketing Manager, or Digital Marketing Executive, creates, plans and manages the business or brand’s marketing campaigns on the web, social media and other digital marketing platforms. Duties include identifying market trends, planning campaigns and using web analytic tools to analyse the performance of marketing campaigns.

Other Duties:

• Developing and implementing digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and Pay Per Click (PPC)
• Building and maintaining a brand’s presence across multiple social media channels 
• Creating, executing and monitoring marketing campaign budgets
• Collaborating with media and sales teams to improve marketing results
• Measuring key performance metrics, including website traffic, audience engagement, service quotas, bounce rate and ad spend return on investment
• Coordinating with the digital marketing team to identify innovative growth strategies
• Preparing reports on the performance of marketing campaigns
• Using advanced analytics software to identify customer touchpoints and assess end-to-end customer experience across diverse digital channels.