EXPERIENCED MEDIA PLANNER BUYER

EXPERIENCED MEDIA PLANNER BUYER: Media Managers

Any relevant experience and qualifications that you can bring to this role will be advantageous. Media Managers will provide a competitive benefits package in line with the industry, and is an equal opportunities employer. Please visit the website for further information about this role.

Position: Experienced Media Planner Buyer
Location: Bury St. Edmunds
Hours: Part Time
Salary Guide: £25,000 – £60,000
Last Updated: 30 August 2024
Job Category: Media, Digital & Creative

Media Planner Role:

Identifying and understanding target audiences. Determining the most effective media mix to display ads. Coordinating, monitoring and evaluating media campaigns and strategies.

Other Duties:

• Collect and analyze market data
• Identify target audiences and understand their behavior and habits
• Determine the best media outlet mix for our campaigns
• Optimize ad campaigns according to geographic exposure, frequency, time spans and more
• Allocate budgets and monitor costs
• Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
• Evaluate the success of media strategies and campaigns