MEDIA PLANNER

  • Full Time
  • London
  • Salary Guide: £25,000 - £60,000

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M&C Saatchi Mobile Limited

M&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, m... Role: Media Planner, Category: Media, Digital & Creative, Size: 201-500

MEDIA PLANNER: M&C Saatchi Mobile Limited

M&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies.

Position: Media Planner
Location: London
Hours: Full Time
Salary Guide: £25,000 – £60,000
Last Updated: 30 August 2024
Job Category: Media, Digital & Creative

Media Planner Role:

Identifying and understanding target audiences. Determining the most effective media mix to display ads. Coordinating, monitoring and evaluating media campaigns and strategies.

Other Duties:

  • Collect and analyze market data
  • Identify target audiences and understand their behavior and habits
  • Determine the best media outlet mix for our campaigns
  • Optimize ad campaigns according to geographic exposure, frequency, time spans and more
  • Allocate budgets and monitor costs
  • Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
  • Evaluate the success of media strategies and campaigns



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